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Digging Deeper – Understanding Keyence

Digging Deeper, Stock Stories

Since its founding in 1974, Japanese firm Keyence has steadily grown and innovated to become a world leader in factory automation. With an asset-light structure and a focus on innovation and customer value, the company is well placed to succeed in a rapidly evolving industry.

In our latest Digging Deeper video, Investment Manager Jamie Zegleman shares his thoughts on the company’s unique business model and the significant opportunity for global expansion.

Key takeaways

  • Keyence’s strategic emphasis on high-value-add areas within factory automation sets it apart from competitors and results in an exceptional financial profile.
  • The company’s asset-light model allows it to focus on innovation, meeting current and future customer needs in a rapidly evolving industry.
  • Supporting Keyence’s sophisticated products is a highly knowledgeable salesforce, helping customers implement the correct technology.
  • The business has grown its international presence in recent years, but the opportunity for further global expansion is huge.

Important Information
This video is provided for general information only and should not be construed as investment advice or a recommendation. This information does not represent and must not be construed as an offer or a solicitation of an offer to buy or sell securities, commodities and/or any other financial instruments or products. This video may not be used for the purpose of an offer or solicitation in any jurisdiction or in any circumstances in which such an offer or solicitation is unlawful or not authorised.

Stock Examples
The information provided in this video relating to stock examples should not be considered a recommendation to buy or sell any particular security. Any examples discussed are given in the context of the theme being explored.

George Dent
Client Investment Manager
Jamie Zegleman
Investment Manager
Decoration

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